Shanghai Offers An Eclectic Range Of Scenes - 1563 Words

Shanghai offers an eclectic range of scenes including but not limited to those with large influences from western cultures. The Bund has become the most iconic feature of the city that fits this description and ranks at the around the top of the list for must see places for the whole country. Currently, its peculiar architecture entices tourists from all over the world for sightseeing, shopping, and adventure. In less than a century from the mid 1800’s to the mid 1900s, the area along the Huangpu River has changed in a dramatic but gradual fashion logistically, culturally, economically, and architecturally. What was once just a small-port center soon would transform into a global metropolitan attraction. When the harbor finally opened to international trade in 1843 with the signing of the Treaty of Nanjing, there was no special infrastructure for junks and sampans (the boats used at that time). It was only on the eastern gate was there some kind of embankment for ships; otherw ise the riverbank was just used as it was. This all would soon change, as the foreign enclaves would slowly modernize the Bund. However during the first few decades of Shanghai’s international influence it did not seem like the Bund would turn into a famous international icon anytime soon. In the following paragraphs are small but noteworthy glimpses into each foreign enclave over this time period.In the English Settlement the land regulations that were approved by the Chinese authorities prohibitedShow MoreRelatedFormulating Marketing Strategies Marketing Strategies for New Market Entries Strategies for Growth Markets Brands, Consumer Marketing, Distribution, Entrepreneurial Finance, Market Entry, New Product Marketing, Product Development.2918 Words   |  12 Pagesan entry mode for Icebreaker entering China. 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